Nowadays, Instagram is one of the top and popular platforms for brands, advertisements and consumer’s like. Actually, no social media is complete without Instagram. This platform has 800 million monthly active users and around 500 million Instagram profiles are active on a daily basis.
Here’s is something else and that is 70% of Instagram hashtags are branded. An Instagram marketer might promote his business by:
Without followers, it is never be possible to generate sales and getting posts seen. Rather growing follower base is a successful Instagram marketing strategy. Thus, if a person has tons of followers, it’s going to be much easier for him to drive sales and upgrade his business.
Focusing on the First Impression of his Page
First impression might be the final impression of the users. When an Instagram user clicks one’s profile, first of all, he notices his profile picture, biography, recent posts on which his like or following depends and so it’s best to keep everything short, to the point and professional to promote products.
Posting Content on a Regular Basis
An active profile never contains irregular posting. Posting on a regular basis increases one’s exposure and likelihood. So, a professional marketer should maintain a smooth continuity to attract followers.
Adding Pictures and Videos to Story
Story is a great media to add daily content and updates. One might post pictures, article, live video that make it easier for a marketer to expose his brand to a wider audience.
Partnership with Social Influencers
Using social influencers to promote brand, product and services is definitely an awesome idea. It’s a cost-effective marketing strategy and it would be better looking for influencers who have lots of followers because theses people have more authentic interactions with their followers and higher engagement rates.
Adding Hashtags to Captions
Captions are just as important but not that important like the images and videos one posts. Hashtags are certainly important and there are lots of different approaches to this. Using one’s own hashtag would be much more brand specific and it helps people to see one’s post more easily.
Running Targeted Ads
Running targeted ads is a great way to drive sales by reaching new audiences. Location tagging, running contests and working with social influencers don’t always expose one’s brand to people within his target market but launching targeted advertisements can successfully do this. All of the mentioned strategies will help an Instagram marketer to elevate his Instagram presence and exploring sales as a result. Since Instagram is growing at a such rapid rate, it makes sense to use this platform as a fundamental method of driving sales.